What Does The Effort Really Cost?

Selling your house on your own is a great idea… it could save you some money, yes.  But could it cost you too??  This is the last part, of a 3 part discussion, on the advantages of partnering with a Realtor to sell your home. 

Part 3:  Offers, Negotiations, and Settlement.  Here is where a lot could go wrong.  How about the documents?  What is required?  Where will they come from?  Who will manage the process?  Who will evaluate offers?  Who will be the responsible party?  There is a lot at risk.  That’s why there are Realtors.  They have knowledge, tools, relationships, and experience to market the sale from listing to settlement. 

Not to mention, Realtors have to adhere to a code of ethics.  Legally, there is a great amount of liability on the part of a Realtor.  They have been trained how to handle many situations, and above all… they have  a unified timetable to keep everything on task, along with making certain that all the correct paperwork is filled out so that nothing will fall through the cracks. 

Utilizing a Realtor’s expertise at optimizing marketing, price, and pace of the sale of your home is the surest way to achieve maximum equity preservation.  Against the potential costs and risk of a FSBO, a Realtor’s commission is an easily understandable value, and maybe even an investment!

I would love to meet with you to discuss a partnership in selling your home.  I have a simple, 4-step presentation that includes a Variable Commission Menu that allows you to decide what the commissions on your home will be.  I also have a Saleability Checklist that will help get your house off to a competitive start!

Just remember… at the end of the day, if you are still wanting to sell your home on your own, that is fine.  I would still like to meet with you and walk through your home.  I have a number of buyers that may be perfect for your home, and I would love to bring them by to see it!  Call today  208-313-3951  and I look forward to talking with you soon

What Does The Effort Really Cost?

Selling your house on your own is a great idea… it could save you some money, yes.  But could it cost you too??  I would like to discuss, in 3 parts, the advantages of partnering with a Realtor to sell your home.

Part 1:  If It’s Not Seen, It’s Not Sold.   It is the same in Rexburg ID and Idaho Falls as anywhere else in the country.  Effective marketing of your home is a must!  It must be pervasive and persuasive.  The selling message must be specifically developed, and published to all of the most-effective media modes.  The marketing must create a strong enough interest in your house to motivate prospective buyers to want to personally see it. 

 Seeing your home should be easy and convenient for prospective buyers to do.  For a Realtor-represented property, the lock-box, and cooperation of the sellers, makes showing the home an at-will function.  Owner-seller managed showings are less flexible and the pace at which a house can be personally viewed, and considered among other offerings, is drastically impeded.  A Realtor-represented house can be shown virtually any time.

Another important factor to consider, is that when a Realtor shows your home, the prospective buyers can comfortably look at the house and not worry about offending the home owner.  There have been a few times that I have shown houses where the owners decided to stay… they even went outside while we were inside and vice-versa.  Still, my buyers would only talk in a whisper, and they would not really “look” at the house at all.  They just wanted to quickly walk through it, and get out!  As we talked later about the showing, it was very apparent that they were uncomfortable, they really didn’t look at everything they wanted to and they had more questions about the house than when we started! 

Being a full service Realtor in both the Rexburg and Idaho Falls markets, I would love to meet with you to discuss my marketing strategies, and how they will help you in selling your home.  I have a Variable Commission Menu that allows you, the seller, to decide what the commissions on your house will be.  I also have a Saleability checklist that will get your house off to a competitive start! 

Stay tuned for What Does The Effort Really Cost? Part 2 and Part 3 to follow over the next week.