When I talk to successful agents in the Elk Grove area, I often get the same response;” I love my broker and the small environment that the office provides.” Usually, these agents are working for an individual broker whose name is on the sign. What these agents don’t understand is that the name on the sign speaks volumes of who you are. Like most agents, we depend on referrals to assist our business; the numbers reflect roughly 30% of our business comes directly from our referral base. What that means is that about 70% of the people we work with know nothing about us. That is where the brand recognition comes in.

Many Realtors are what I would call “agent centric.” They have been in the business for so long that they forget that there are actually some people who are not related to a realtor and aren’t quite sure how to select one. They may ask for a referral from a friend; but, most will respond to some form of marketing to make a decision on how to select a Realtor. If you have signs on every corner, billboards along the major freeways and commercial spots on TV and Radio, do you think you will garner more leads then a postcard mailed out intermittently as the time and budget allows?

RE/MAX is the most recognized brand in real estate and our agents enjoy direct referrals from REMAX.com and through local and national T.V. and Radio advertising. It is a real tangible reason why we say “Nobody sells more real estate than RE/MAX.”

Below are some of our informational but Funny videos helping you understand where REMAX comes from to help our Agents.

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Selling your home in Elk Grove, CA can be exciting when there are many people competing to buy your home. What happens if you don’t have the amount of people placing the bids you desire? Learn how keep your home in a buyer friendly state. Have the inside of your home brought to life with a neutral color scheme and clean lines throughout. Many buyers will not be able to see themselves living in the home that you are tying to sell if it is in your style of living. Think about giving your home a new coat of neutral paint that will lighten up each room in the house, condo, town home or any type of property that you are selling. Give the buyer rooms that they can envision themselves living in. Selling your home can be an enlightening experience. Talk to your real estate agent today.